Veronika Ita Karina Tarigan, Christina, C., Caroline Fransiska, Maria Magdalena Naomi Utami, & Ayoedia Gita Citrayomie. (2026). Interactive Marketing Strategies in Sustainable Fashion- An Analysis of Fabric Recycling and Upcycling Practices. MUKASI: Jurnal Ilmu Komunikasi, 5(2), 966–980. https://doi.org/10.54259/mukasi.v5i2.7348